80% of consumers
admit that the best and most effective way for brands to connect with them is through a branded live music event.
81% of millennials
say that the coolest brand experiences they’ve ever seen involved music in a live setting.
51% of consumers
across 9 markets (not just millenials) say that music events make them feel more positively about brands.
80% of consumers
buy products from brands that sponsor a live music experience.
59% of millennials
are more likely to perceive your brand as authentic after attending a branded music experience.
